Twitter Ads API Addresses Quality Over Quantity Social Advertising

Although Facebook is arguably the first choice when considering paid media sources for a social media campaign, Twitter has been slowly refining their advertising platform to attract buyers. Beginning with sponsored tweets More »

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Twitter Ads API Addresses Quality Over Quantity Social Advertising

February 26, 2013   Marvels, News, Social Media, Twitter
Twitter Ad API
Although Facebook is arguably the first choice when considering paid media sources for a social media campaign, Twitter has been slowly refining their advertising platform to attract buyers. Beginning with sponsored tweets and static placements they quickly allowed advertisers to customize their Twitter page. Then Twitter announced a closed beta for individual users to solely focus on targeted follower acquisition. It seemed that while Facebook focused on volume Twitter focused on quality. For marketers Read More
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Using Social Media For Damage Control

January 18, 2013   Business, Facebook, Google, Marvels, News, Plans, Social Media, Twitter
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Using social media for damage control is something small businesses and gigantic brands should learn before they are put on the spot. Fans will flock to social media outlets to praise and belittle you and you will need to defend yourselves. Following several rivals on Facebook I've noticed their damage control policy is virtually non-existent. Here are the cons of doing nothing for damage control on social media: Multiple Pages You will have to fight for the officialness of your account. Read More
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How Social Media and Hurricane Sandy Can Inspire To Rebuild

November 8, 2012   Apps & Tools, Facebook, News, Non-Profit, Social Media
Social Media and Hurricane Sandy
Social media and Hurricane Sandy have been the best of friends this past week as people share pictures of the devastation and charity information. As we've seen in the past certain people and groups are using social media to combat hurricane sandy, whether they've been using it professionally or not. We've seen multiple funds and charities popping up across the coast in Staten Island, Queens, New Jersey, and even as far north as Toronto, and locally we've seen one headed by an individual to try Read More
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The Good SEO Search That Actually Found Good SEO

November 5, 2012   Marvels, News, Plans, Search, SEO, Tech
Good SEO Model Picture
It's hard to find good SEO tips with all the crap that is out there. Well someone in their good seo search finally put together a list of some with a twist. It's called GoodF+ckingSEO and it takes direct inspiration from other websites that have gracefully got their message across through intense design and a mighty big font. Here is a the current list of SEO techniques they're advocating and I'm definitely in agreement that the majority of these will guide you on the right path. The only thing Read More
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AOL Music Streams Cloud Atlas Soundtrack – Hell Yeah AOL Music

October 24, 2012   Apps & Tools, Entertainment, Facebook, Marvels, News, Social Media, Social Spotlight
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AOL Music is streaming the Cloud Atlas soundtrack and I feel social media should thank them. Not only is the Cloud Atlas soundtrack great, AOL Music is too. Who knew that AOL Music was doing amazing things like streaming the Cloud Atlas soundtrack and not forcing you to choke down ads? Who knew the user experience on AOL MUSIC was so incredible? Like, seriously. Who knew? I can remember when AOL Music would premiere videos of sessions they would have with artists. Thrice had a really great Read More
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